There are a lot of types of digital marketing practices out there that are used by businesses. But some are more popular than others. These types of digital marketing practices should be used for the right type of business. Nowadays, digital marketing is one of the most common types of marketing. Almost every company wants to have its own digital marketing. However, there are different types of digital marketing.

The digital marketing landscape is constantly changing, which means that the number of types of marketing you actually need to stay afloat is constantly increasing. The world of digital marketing is constantly evolving. In order to stay competitive in today’s space, a business must be able to evolve this blog post will look at the different types of digital marketing and help you decide which is best for your organization.

Types Of Digital Marketing

Digital marketing can be broadly broken into 8 main categories including

• Search Engine Optimization
• Pay-per-Click
• Social Media Marketing
• Content Marketing
• Email Marketing
• Mobile Marketing
• Marketing Analytics
• Affiliate Marketing

Search Engin Optimization

The process of getting any website to the top of Google without spending any money is called search engine optimization. It also has three types of categories, On-Page SEO, OF PAGE SEO, and TECHNICAL SEO.

 Pay-per-Click

This is a form of paid advertising in digital marketing where we bid that if someone clicks on our ad, we will pay Google that amount per click and that’s what we call PAY-PER-CLICK

Social Media Marketing

Social media marketing is the process of promoting your business to more people using any social media platform. Some of the most popular social media platforms in social media marketing include names like Facebook , Instagram, linkedin

Content Marketing

Writing about is called content marketing, whether you are writing an article about a business, writing a blog, or writing copywriting on their social media, it is all called content marketing.

Email Marketing

The process of reaching as many people as possible through email about any business is called email marketing.

Mobile Marketing

You can use your mobile phone to tell about any business on social media and this is called mobile marketing.

 Marketing Analytics

For any business, extracting its marketing data and doing marketing based on this data is called marketing analytics.

 Affiliate Marketing 

Affiliate marketing is selling any business or brand’s products or services to your platform, such as amazon products that you sell.